Area Sales Manager

We are currently recruiting an Area Sales Manager based in Central London to deliver strategic profitable growth within the On Trade through driving business development opportunities across all product categories and targeted trade investment. Proactive leadership of key groups to drive strategic growth of accounts and develop opportunities and business streams.

Key Responsibilities

• Utilise your brand, portfolio & category awareness to develop new and existing accounts
• Liaise with customers to improve offering and make sure every meeting is time well spent maximising their sales performance
• Manage budget spend to ensure maximum profit return within your region. To do this, you’ll drive volume & distribution whilst working to retention targets
• Ensure customers are trading within agreed credit terms as well as limits, getting involved when negotiations are required from an accounts/ finance perspective
• Always maintain a professional approach to sales & account management, delivering a best-in-industry customer service experience
• Build strong partnerships and trust with key suppliers, ensuring that you maximise “best in class” support.

• Proven track record in a fast paced sales role
• FMCG experience preferable
• Strong core sales skills including influence, negotiation, problem solving
• Strong numeric and analytical skills
• Commercial mindset
• Ability to build and develop strong working relationships at all levels both internally and externally
• Excellent communication and presentation skills
• Results and solution focussed
• Ability to maximise productivity through prioritisation, time management and organisation
• Ability to quickly adapt to a varied and changing market environment
• Ability to develop viable commercial solutions in response to opportunities
• Experience within sales based role
• Competent IT skills including all MS office programmes, and reporting using Excel
• Full driving licence

From grass to glass, and everything in between, we grow, brew, manufacture, market, and deliver some of the world’s favourite drinks. C&C Group’s portfolio of owned/exclusive brands include: Bulmers, the leading Irish cider brand; Tennent’s, the leading Scottish beer brand; Magners the premium international cider brand; as well as a range of fast-growing, premium and craft ciders and beers, such as Heverlee, Menabrea, Five Lamps and Orchard Pig. 

We seek to champion and embed sustainability in everything that we do at C&C. While delivering joy to customers, we always shine a light on people and the planet. We have a clear ESG vision delivering to a better world. We respect, support, and develop all our people to be their best, with a focus on results by creating a culture of winning together.

We also recognize that people come with a wealth of experience and talent beyond just the technical requirements of a job. If your experience is close to what you see listed here, please still consider applying. Diversity of experience and skills combined with passion is a key to delivering on our mission. Therefore, we encourage people from all backgrounds to apply. Please let us know if you require accommodations during the interview process.