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C&C Group plc is a premium drinks company which owns, manufactures, markets and distributes a unique portfolio of beer and cider brands in its home markets and across the globe. You probably know us best from brands like Bulmers, Magners and Tennent’s
About the role
C&C Group is looking for a curious, learning mindset and a collaborative spirit Junior Brand Manager to join the team. The role will present opportunities to develop and strengthen key marketing competencies to help in preparing the successful candidate for a Junior Brand Manager role.
You will support on the development of an assigned group of key brands within the prioritised C&C Beer and Cider portfolio. You’ll be supporting the Senior Brand Manager, the role will focus on developing, building, and implementing the brand strategy of C&C brands. Additionally, the role will assist in delivering integrated commercial and digital plans to deliver brand growth.
Role Responsibilities
You’ll support with the development and execution of annual brand plans and annual brand budgets, demonstrating an understanding of key consumer and commercial levers that impact brand performance.
You’ll partner with the Customer Marketing teams through activation in relevant sales channels via provision of brand messaging, identity, imagery, etc. to ensure consistency across all customer and consumer touch points.
By working with the Digital Marketing Teams, you’ll identify opportunities for innovative digital marketing activity to help maximise consumer reach and engagement.
You’ll identify and exploit opportunistic PR opportunities to build brand visibility and share-of-voice, including the nurturing of relationships with friends of the brand.
You’ll work closely with Insight, Finance and Sales teams to closely understand the commercial performance of your brands, highlighting and recommending remedial action as required, and identifying opportunities for further revenue and profit growth.
About you
You are educated to a degree level in a relevant field or equivalent.
You have experience within a customer-facing role, marketing experience is preferred but not essential.
You are highly creative, who thinks outside the box and looks to where the unconventional can create opportunities.
About us
Operating through the Matthew Clark, Bibendum, Tennent’s and Bulmers Ireland brands, the Group has a market leading range, scale and reach including an intimate understanding of the markets it serves.
Together we grow, brew, manufacture, market, and deliver some of the world’s favourite drinks. From grass to glass, and everything in between. C&C Group plc is a premium drinks company which owns, manufactures, markets, and distributes a unique portfolio of beer and cider brands in its home markets and across the globe.
C&C Group’s portfolio of owned/exclusive brands include: Bulmers, the leading Irish cider brand; Tennent’s, the leading Scottish beer brand; Magners the premium international cider brand; as well as a range of fast-growing, premium and craft ciders and beers, such as Heverlee, Menabrea, Five Lamps and Orchard Pig.
We seek to champion and embed sustainability in everything that we do at C&C. While delivering joy to customers, we always shine a light on people and the planet. We have a clear ESG vision delivering to a better world. We respect, support, and develop all our people to be their best, with a focus on results by creating a culture of winning together.
We also recognize that people come with a wealth of experience and talent beyond just the technical requirements of a job. If your experience is close to what you see listed here, please still consider applying. Diversity of experience and skills combined with passion is a key to delivering on our mission. Therefore, we encourage people from all backgrounds to apply. Please let us know if you require accommodations during the interview process.
This vacancy has now expired, and is not accepting any new applications.
Please search for live opportunities or use the Register Interest facility to sign up for job alerts and/or leave your CV speculatively.