Digital Marketing Executive (12 months FTC)

  • Department / Function :
  • Marketing
  • Location :
  • London office
  • Contract Type :
  • Fixed-term
  • Working Pattern :
  • Full-time
  • Job Advert Description :
  • Bibendum has stood at the forefront of the wine industry for over 40 years, and we continue to lead the way today. We’re the UK’s leading premium wine specialist, inspiring our customers to discover the world’s most exciting, authentic and mindful winemakers. As an On-Trade specialist, we work with a huge range of customers, from Michelin-starred restaurants to cocktail bars and pub groups. We shake up the sustainable status-quo, partnering with mindful producers, while pursuing a positive impact on the planet and our communities. We work with over 280 of the world’s most talented winemakers, and in addition to our core range, we also offer an ever-evolving selection of fine wines from across the globe.

    About the Role

    Are you a digital savvy marketeer looking for that first step up the ladder? Are you passionate about SEO, PPC and improving user experience? Want to join a dynamic brand communications team within the exciting UK drinks industry? Then this is the role for you!

    This 12-month maternity cover offers a great opportunity to hone your digital skills and learn more about the drinks and hospitality industry. Working within the brand communications team, the Digital Marketing Executive will support the team to deliver the overall Marketing Plan for premium on-trade wine specialist, Bibendum; the off-trade’s wine solutions partner, Bibendum Off-Trade; and independent merchant and specialist retailer partner, Walker & Wodehouse.

    Key Accountabilities 

    • Support Brand Communications team to deliver the overall strategy and marketing plans for Bibendum, Bibendum Off-Trade (BOT) and Walker & Wodehouse (W&W).
    • Maintain the corporate websites – this includes managing the relationships with providers, producing and uploading content, making sure it meets on-page SEO requirements, while also working with the website developers on continuous improvement projects.
    • Work closely with the Ecommerce team to ensure alignment of priorities and workflow.
    • Liaise with various stakeholders in the business to maintain and improve our product data for the website and Ecommerce platform.
    • Manage the overall SEO plan and key liaison with SEO agency, BrightEdge.
    • Manage the overall PPC plan and ensure we remain top of the listings.
    • Monthly and quarterly analytics and reporting – manage and create regular reports, including recommendations for improvements.
    • Content creation and proofreading.
    • Digital marketing tasks, such as email newsletters (Dotdigital) and social media support.
    • Working with large excel data sets to edit and format for our annual trade lists.

    About you 

    • Excellent level of computer literacy and skills (considerable experience using various website CMS systems (Umbraco, WordPress), PPC, SEO, Ecommerce systems, email marketing campaigns, etc)
    • Excellent Excel, Google Slides and PowerPoint skills and ability to create and manage reports
    • Experience in managing data
    • Experience in email and social media marketing
    • Good organisational and project management skills
    • Commercially aware, with clear understanding of how the website supports the company’s key business objectives
    • Drinks or hospitality industry experience will be beneficial, as well as knowledge and/or experience of wine, spirits and beer.
    • Experience in photography, videography and design would also be preferred.

    Please see attached for full job description and person specification

    About Us 

    Operating through the Matthew Clark, Bibendum, Tennent’s and Bulmers Ireland brands, the Group has a market leading range, scale and reach including an intimate understanding of the markets it serves.  

    Together we grow, brew, manufacture, market, and deliver some of the world’s favourite drinks. From grass to glass, and everything in between. C&C Group plc is a premium drinks company which owns, manufactures, markets, and distributes a unique portfolio of beer and cider brands in its home markets and across the globe. 

    C&C Group’s portfolio of owned/exclusive brands include: Bulmers, the leading Irish cider brand; Tennent’s, the leading Scottish beer brand; Magners the premium international cider brand; as well as a range of fast-growing, premium and craft ciders and beers, such as Heverlee, Menabrea, Five Lamps and Orchard Pig.  

    We seek to champion and embed sustainability in everything that we do at C&C. While delivering joy to customers, we always shine a light on people and the planet. We have a clear ESG vision delivering to a better world. We respect, support, and develop all our people to be their best, with a focus on results by creating a culture of winning together. 

    We also recognize that people come with a wealth of experience and talent beyond just the technical requirements of a job. If your experience is close to what you see listed here, please still consider applying. Diversity of experience and skills combined with passion is a key to delivering on our mission. Therefore, we encourage people from all backgrounds to apply. Please let us know if you require accommodations during the interview process. 

    C&C Group (and inclusive companies) do not accept unsolicited CVs from recruiters or employment agencies in response to any of our roles. For help, please contact our Talent Acquisition Team at All applications need to come through the candidate portal 

  • Full job description :
  • Digital_Marketing_Executive_2023.docx