Customer Marketing Executive - Cider - C&C Group

  • Department / Function :
  • Marketing
  • Location :
  • Glasgow / Bristol / London
  • Contract Type :
  • Permanent
  • Working Pattern :
  • Full-time
  • Job Advert Description :
  • About the role

    C&C have a wide portfolio of owned beer and cider brands including Tennents, Menabrea, Magners & Orchard Pig. We’re looking for a Customer Marketing Executive who will be responsible for supporting the Senior Customer Marketing Manager/Customer Marketing Manager in the delivery of the annual customer plans for your channel covering the C&C Cider portfolio brands.

    You will manage and evaluate the core activities, providing recommendations to deliver against business objectives.  You will also manage appropriate customer innovation opportunities within the portfolio and take ownership of key projects.

     

    Key accountabilities:

    • Assist the SCMM/CMM, Brand Leads, Insight Team, and Commercial colleagues to develop compelling customer and channel plans for C&C Cider brands. Remain focussed on the key objectives and deliverables throughout the year.
    • Assist the delivery of annual customer and brand plans, derived from understanding brand and customer objectives and agreeing mutually beneficial, category building plans. Report and drive efficiency and impact of all executed customer marketing activity, ensuring that learnings are shared in the interests of return on investment across the portfolio
    • Assist the sell-in of compelling brand plans to key customers, tailored to maximise opportunities by customer and channel. Build relationships across the channel to deliver best in class plans.
    • Working with relevant market, legal and consumer insight teams, manage the development and delivery of all brand materials, maximising visibility, and impact across all sales channels. Assist with the implementation of the pack strategy across the channel adhering to the foundations of each pack format.
    • Work collaboratively with marketing colleagues to deliver best in class communications across the portfolio. Work with relevant colleagues, identify and exploit appropriate joint marketing initiatives in line with brand objectives, ensuring appropriate assets are secured and activated to full potential.


    About you

    • Experience of working within Brand &/or Marketing teams.
    • Demonstrate a knowledge of the GB drinks market.
    • Ability to apply marketing principles and consumer insights into planning and action.

    Sounds Interesting? 

    Send us a CV that demonstrates your experience, and we’ll aim to get back to you ASAP! 

     

    About Us

    Operating through the Matthew Clark, Bibendum, Tennent’s and Bulmers Ireland brands, the Group has a market leading range, scale and reach including an intimate understanding of the markets it serves.  

    Together we grow, brew, manufacture, market, and deliver some of the world’s favourite drinks. From grass to glass, and everything in between. C&C Group plc is a premium drinks company which owns, manufactures, markets, and distributes a unique portfolio of beer and cider brands in its home markets and across the globe. 

    C&C Group’s portfolio of owned/exclusive brands include: Bulmers, the leading Irish cider brand; Tennent’s, the leading Scottish beer brand; Magners the premium international cider brand; as well as a range of fast-growing, premium and craft ciders and beers, such as Heverlee, Menabrea, Five Lamps and Orchard Pig.  

    We seek to champion and embed sustainability in everything that we do at C&C. While delivering joy to customers, we always shine a light on people and the planet. We have a clear ESG vision delivering to a better world. We respect, support, and develop all our people to be their best, with a focus on results by creating a culture of winning together. 

    We also recognize that people come with a wealth of experience and talent beyond just the technical requirements of a job. If your experience is close to what you see listed here, please still consider applying. Diversity of experience and skills combined with passion is a key to delivering on our mission. Therefore, we encourage people from all backgrounds to apply. Please let us know if you require accommodations during the interview process. 

    C&C Group (and inclusive companies) do not accept unsolicited CVs from recruiters or employment agencies in response to any of our roles. For help, please contact our Talent Acquisition Team at careers@candcgroup.com. All applications need to come through the candidate portal
  • Full job description :
  • Customer_Marketing_Exec_Cider_.docx